2016’s Best Large Cities to Start a Business
1:40 AMPosted by: John S Kiernan
Main Findings
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|
Overall Rank |
City |
Total Score |
‘Business Environment’ Rank |
‘Access to Resources’ Rank |
‘Costs’ Rank |
|---|---|---|---|---|---|
| 148 | Washington, DC | 35.11 | 56 | 18 | 149 |
| 149 | Providence, RI | 35.03 | 149 | 29 | 100 |
| 150 | Ontario, CA | 34.60 | 101 | 150 | 118 |

Ask the Experts
Vinit Nijhawan Lecturer in Strategy and Innovation in the Questrom School of Business at Boston University
Scott DeRue Associate Dean for Executive Education and Professor of Management in the Ross School of Business at University of Michigan
Dawn Mackiewicz Adjunct Professor of Business and Management at Pine Manor College
Luke Pittaway Director of the Center for Entrepreneurship and Professor of Management Systems in the College of Business at Ohio University
Troy D’Ambrosio Executive Director of Lassonde Entrepreneur Institute and Assistant Dean of the David Eccles School of Business at University of Utah
Bonita Kolb Associate Professor of Business Administration at Lycoming College
Anil K. Gupta Michael Dingman Chair in Strategy, Globalization & Entrepreneurship in the Smith School of Business at University of Maryland
Aaron Hagar Vice President of Entrepreneurship and Innovation for the Wisconsin Economic Development Corporation
Patricia H. Lee Associate Professor at Saint Louis University School of Law and Director of the Legal Clinics
David M. Townsend Union Junior Faculty Fellow in Entrepreneurship and Assistant Professor of Management in the Pamplin College of Business at Virginia Polytechnic Institute & State University
Kate Zhou Professor in the Department of Political Science at University of Hawai‘i at Mānoa
Evelyn Chan Professor of Business Administration at Oakland Community College
Michael Schirmer Chair and Associate Professor of Business at Peirce College
What tips would you offer an aspiring entrepreneur?
- Make sure you do sufficient market research to confirm customer pain point;
- Attract co-founders that have complementary skills.
What tips would you offer an aspiring entrepreneur?
- People not only buy “what" you do, but they also buy “why” you do it. Start with why.
- Build your founding team in ways that complement your skills set (not duplicate it), and keep the team small.
- Have a bias for action and experimentation, but a commitment to learning. It’s okay to make a mistake, just don’t make the same one twice.
- Thinking something is a blockbuster business because it is cool or unique. Have a business model that explains who the customers are and why they will pay you for your product or service.
- Letting pride and ego get the best of them. Always surround yourself with people better than you, and empower them to bring your vision to life.
- Not determining if they want to be rich or the king. Some entrepreneurs want to be rich, in which case the data is very clear — build the idea and then give up control to people who know what they are doing. But if you want to be king or queen, that’s fine too — but understand that it’s much less common to be king and rich. The data are very clear on this issue.
- Seek feedback early and often, prototype, and experiment. Again, it’s okay to make mistakes, just don’t make the same one twice.
- Thriving cities with affordable property.
- Partnerships with and investments in higher education, especially universities that have a thriving entrepreneurship ecosystem and pipeline.
- Seed capital and small-business investment and loan programs.
What tips would you offer an aspiring entrepreneur? The entrepreneur should market his/her product in a manner that will outweigh the competition. One method is designing a unique web site that is user-friendly and allows the potential consumer to navigate the site easily. How important is the city an entrepreneur picks to start a new company? I think this aspect is extremely important because the geographical location can determine your market audience. Consequently, the entrepreneur should survey the area and population age, median income and other factors to determine the best location that will draw in a large pool of customers. What are some of the biggest mistakes entrepreneurs make? The biggest mistake is that the potential entrepreneur does not research the market or develop a long term strategic plan for the business. Effective planning and solid revenue forecasting is essential for business survival in a competitive business world. Besides technology, what other sector is ripe for disruption by entrepreneurs? What is the next big thing? The entrepreneur should find innovative methods outside of technology to market the product. Some methods might include billboards or other visual means of marketing the product so that you cover all audiences that may not have access to technology or actively involved in social media. What is the best source of funding for new companies? The Small Business Association is the best source for finding small business loans, specifically for woman and minority business owners. The Small Business Association has a strong network of financial resources designed for new business ventures. What is the most effective way state and local authorities can stimulate entrepreneurship and new business development? State and local authorities can support the business by accepting the business plan, understand how the business can contribute to the growth of the community and promote more business ventures. Luke Pittaway Director of the Center for Entrepreneurship and Professor of Management Systems in the College of Business at Ohio University
What tips would you offer an aspiring entrepreneur? There are a few components that you need. Find something novel or unique to start with. Don’t try and find something revolutionary or disruptive; it will change and develop as you launch the business. Surround yourself with good people both advisors/mentors and other team member; entrepreneurship is a team effort. Try things out, create an initial MVP (minimal viable product) and test it on people. Speak to as many people as possible and, above all else, talk to prospective customers. Finally, it takes tenacity to be a successful entrepreneur; don’t give up and above all else, learn as you go along. How important is the city an entrepreneur picks to start a new company? Being in the right city can really matter. Look for a vibrant start-up scene where others are doing cool things – you can learn from them. Look for a city that is creative, energetic and livable – the talent you will need to recruit wants to live in those types of places. Go where there is already some success; you need access to mentors, accelerators, cash and innovative customers that are interested in your business. Ultimately, however, choice of location really needs to be driven by the venture itself. Sometimes, the obvious locations are not the right ones (e.g., locating a manufacturing business in Silicon Valley may not be the best choice). What are some of the biggest mistakes entrepreneurs make?
- Not talking to the customer before developing a product or service can cause mistakes.
- Underestimating the challenges involved and being undercapitalized is often a cause of failure.
- Picking the wrong people to work with and finding they have different levels or commitment or different visions for the venture.
- Spending too much time chasing cash (either grants or investment cash) when you should be chasing customers and generating revenue.
What tips would you offer an aspiring entrepreneur? Start now, don’t wait, and learn to live with ambiguity. If you are inventing the future you’re not going to find it in a book. How important is the city an entrepreneur picks to start a new company? The right city is important for three reasons:
- Startup infrastructure - abundance of funders, lawyers, talent.
- Creative density – are there other smart, creative people in your area that can help you and that you can help succeed?
- Attracting and keeping talent – the competition for great people is always high; the right location can make it easier.
- Being undercapitalized.
- Letting creed and ego get in the way of the business.
- Invest in education;
- Provide a safe environment;
- Invest in roads, airports, parks, etc.;
- Be cheerleader for the startup economy and use the power to convene to assemble people that need to meet each other.
What tips would you offer an aspiring entrepreneur? I advise both creative entrepreneurs and developers of consumer products. For the second group I suggest that unless they are truly in love with their product, they should not proceed. It is this belief that their product will solve someone’s problem that will carry them through the inevitable disappointments and hard times. Creative entrepreneurs who are artists and musicians do not have this problem as the work they have created comes from their soul. These entrepreneurs need to learn how to view their product through the eyes of the consumer and be willing to make product adjustments. How important is the city an entrepreneur picks to start a new company? Entrepreneurs need support in two ways. They need practical advice and they need emotional support. Both of these can only come from someone who has been an entrepreneur. This is why cities that have and attract entrepreneurs tend to create more. Cities that do not have this base of support, who try to become known as entrepreneurial centers find it very difficult to do so. What are some of the biggest mistakes entrepreneurs make? I have found that too many entrepreneurs do not sufficiently plan for when things go wrong. They have a Plan A, which shows their route to success, but they do not have a Plan B or C for how to be successful when success does not happen as planned. They are then stuck and waste time trying to figure out what to do next. Besides technology, what other sector is ripe for disruption by entrepreneurs? What is the next big thing? Someone has to figure out how we deliver two essential services in this country, which are health care and education. As someone who has both worked in the private sector and as a professor, I know that the model we have for higher education is broken. In fact, if someone sat down to create the most inefficient and expensive model for college education possible, they would develop the current model. It simply can’t continue. What is the best source of funding for new companies? Funding is always the issue. There is funding possible for tech products that if successful, can be scaled up quickly and bring in the big bucks. The problem is there is less funding for small startups that serve niche markets. While they may not make millions of dollars for the investors, they will improve the life of the person who needs the product. What is the most effective way state and local authorities can stimulate entrepreneurship and new business development? I believe this is where city and state governments can have a role. They should focus on a product sector that is an issue for their city or region and provide small startups with seed funding. I recently read that the City of Las Vegas is taking this approach for any product idea that can conserve water. Anil K. Gupta Michael Dingman Chair in Strategy, Globalization & Entrepreneurship in the Smith School of Business at University of Maryland
What tips would you offer an aspiring entrepreneur? Smart entrepreneurs are different from your run-of-the-mill entrepreneur. Smart entrepreneurs do not per se believe in risk-taking. Rather, they’re exceptionally focused on reducing the risk so that what others see as a risky move is not particularly risky from their own point of view. How important is the city an entrepreneur picks to start a new company? Very important because it is the eco-system that provides the new company with ideas, team members, and early investors. What are some of the biggest mistakes entrepreneurs make? Lack of clarity about who your target customer is and what value you intend to create for that customer. Besides technology, what other sector is ripe for disruption by entrepreneurs? What is the next big thing? As software continues eating up the world, every industry is ripe for disruption. Just look at retail, cars, and banking. This process is underway in every industry. What is the best source of funding for new companies? Ideally, incubators and/or accelerators. What is the most effective way state and local authorities can stimulate entrepreneurship and new business development? Create incubators where budding entrepreneurs can get going with initial support and low fixed costs. Aaron Hagar Vice President of Entrepreneurship and Innovation for the Wisconsin Economic Development Corporation
What tips would you offer an aspiring entrepreneur? Be prepared to change course. Your idea on day one is almost certainly not the idea that will generate your first dollar of revenue. How that change occurs is extremely important, so surround yourself with people who can provide good advice and good connections. Most importantly, listen to your customers and be very clear on what your value proposition is. How important is the city an entrepreneur picks to start a new company? Access to support and the networks necessary to grow are critically important to entrepreneurs faced with an uncertain path forward. No community is “too small” when it comes to providing the infrastructure necessary to support startups. It’s more a question of quality than quantity. Once a company starts to grow and needs to hire and retain talent, the community takes on a new layer of importance as prospective employees look for somewhere they want to live outside of work hours. What are some of the biggest mistakes entrepreneurs make? One of the biggest mistakes entrepreneurs make is not opening themselves up to constructive feedback. Too many entrepreneurs decide what they want to do and are overly discouraged when customers or investors do not respond with the enthusiasm they expect. On the flip side, entrepreneurs can get distracted by ideas and suggestions that do not contribute meaningfully to their goals. Balancing these two extremes requires focus — inviting questions and knowing how to define progress. Another big mistake is focusing too much on investment and valuation. Certainly, those are important considerations, but they are more likely to follow from customer acquisition and strong growth. What is the best source of funding for new companies? The best source of funding for new companies is the one that provides the appropriate amount of capital to support growth without terms that threaten the company’s future. For some it’s bootstrapping; for others it’s VC; for others it’s a second mortgage and an SBA loan. There is no “best,” just what works. What is the most effective way state and local authorities can stimulate entrepreneurship and new business development? The best role for state and local authorities to play in encouraging business startups is creating and supporting an environment where entrepreneurs can find the connections and resources they need to launch their ideas. Wisconsin’s business development efforts include a comprehensive approach that addresses the multiple potential failure points of startup businesses. We offer a strong network of support — from business planning and mentoring and accounting and legal services to financial resources and incubator space — that is essential to foster startup activity. Most importantly, the structures and programs we’ve developed are flexible so that they can meet the needs of companies in any number of industries with any number of growth strategies. Patricia H. Lee Associate Professor at Saint Louis University School of Law and Director of the Legal Clinics
What tips would you offer an aspiring entrepreneur? Entrepreneurship is not for the faint of heart, so if you are going to be an aspiring entrepreneur, be persistent. Create your concept and determine your value proposition to your community or customers. Test the concept and make sure it is financially feasible. Before stepping out with the concept, pitch it to family, friends and others who might be interested and get their honest feedback. At this point, you will have a better idea of whether to start this concept scrap it or start something new. How important is the city an entrepreneur picks to start a new company? If you are truly an entrepreneur, the city is probably the least of your concerns. However, I would recommend picking a city that you know something about or you have researched its market for your products and services. Determine if there is an entrepreneurial support community and research the relevant laws, regulations and entrepreneurial climate as it pertains to your business. What are some of the biggest mistakes entrepreneurs make? Having the wrong team surrounding you is a big mistake that many entrepreneurs make. Operating while being under-capitalized (even if it is no fault of their own) is a big mistake. Failing to pay taxes and addressing legal requirements is another big mistake. Besides technology, what other sector is ripe for disruption by entrepreneurs? What is the next big thing? There are several sectors that appear ripe for disruption by entrepreneurs. Big box department stores are sitting on inventory, at the same time digital venues exist to sell apparel and other consumables. Also, higher education may well be a next place for disruption in light of innovation in communication between teacher and student beyond the traditional classroom and innovation in the means by which educators disseminate instruction to the student learner. What is the best source of funding for new companies? There are a variety of funding vehicles available for new companies. Which source of funding is the best is a relative question. Typically the best funding is cheap, reliable, timely, convenient, and private. Commercial lending or peer to peer networks are the best for new companies with excellent credit ratings and reliable income streams. For others, they may be relying on family, friends and other interested investors. This month, in May, new companies will be able to avail themselves of equity crowdfunding through internet portals. There are SEC requirements and limits of accessing capital to $ 1,000,000 but it is one of the newest alternatives for new companies seeking capital. What is the most effective way state and local authorities can stimulate entrepreneurship and new business development? State and local authorities need to broaden the way they think about entrepreneurship and become more pro-growth. I would like to see state and local authorities become more innovative, reduce red tape, create inclusive networks that foster leadership and stimulate entrepreneurship. A few good ideas are supporting incubator and taking the lead on identifying successful ecosystems that are actually getting results. David M. Townsend Union Junior Faculty Fellow in Entrepreneurship and Assistant Professor of Management in the Pamplin College of Business at Virginia Polytechnic Institute & State University
What tips would you offer an aspiring entrepreneur?
- Build your company with a team of equally committed people with complementary skill sets. Contrary to popular belief, entrepreneurship is more of a team sport than an individual effort. Find partners who are skilled in areas where you are weak and learn how to argue well together.
- Although generating great personal wealth is an attractive, long-term byproduct of starting your own company, remember Peter Drucker’s advice that the main purpose of a business it is to serve its customers. Prioritize your customers’ needs first and you will often find that profits and wealth will follow.
- Great entrepreneurial opportunities often exist at the intersection of your customers’ most pressing needs and your own personal skills and expertise. Although some entrepreneurs achieve success by chasing trends, many more entrepreneurs are successful when they are deeply committed to solving important problems for customers. A good test to figure out whether a particular opportunity is right for you to pursue is whether you would be willing to work for free for a couple of years on solving the customer problem.
- Cashflows matter a lot more to your early success than profits, market share, growth rates, etc. and liquid cash is a lot more valuable early on than paper profits or wealth. Inexperienced entrepreneurs are sometimes surprised to find out that their business can fail if they tie up too much cash in inventory or receivables even if their overall company sales are growing very quickly. So when you hear celebrity entrepreneurs criticize the “cash is king” perspective, please remember that what they are not telling you is that the only reason they have the luxury of ignoring their cashflows is because they have very generous investors.
- You do not always need outside financing to be successful. Less than 3% of businesses raise equity-based financing from investors. Most other companies utilize a combination of personal funds, cashflows, family assistance, or other types of resources to fund their companies. Bootstrapping is a crucial skill to develop as an entrepreneur and so even if you raise outside financing from investors, learn to manage your cash effectively and efficiently.
- Emphasizing growth, market shares, and profitability versus cashflows early on.
- Trying to shoulder too many of the company’s burdens on their own shoulders instead of delegating key problems and tasks to the people who can actually solve them.
- Not hiring a good accountant and lawyer. You will always get what you pay (or don’t pay for). Innocent mistakes can sometimes be very costly and it is hard to argue that the tax authorities should ignore your failure to pay payroll taxes or sales taxes.
- Failing to prioritize execution over perfection in products, services, or business models. Most entrepreneurs want to produce world-class products and services. Great products, service, business models are essential for competing effectively in many markets but sometimes you just have to ship your products. Learning to temper your inner perfectionist with the knowledge that good execution almost always trumps great ideas is crucial for your long-term success. Products almost always improve over time and so do not try to force every single feature into one “perfect” product.
- Lastly, many entrepreneurs make the mistake of forgetting that the key ingredient for success in entrepreneurship is learning from others. You will never know everything you need to know to be successful. You will also make many mistakes that will sometimes make you cringe when you reflect on them at a later time. Who cares? Chin up and focus on making key improvements every day to make both you and your company better.
- Healthcare: Given the prominence of healthcare spending in the US economy, it is not surprising that many entrepreneurs are attempting to create disruptive new products, service, and business models in the healthcare space. One company that is introducing a novel business model in this space is Sano Surgery in Scottsdale, AZ. The founder, Dutch Rojas, started the company a few months ago to offer a range of brokerage-type services for surgery centers. After only a few months of operations, Dutch’s team has recently sold its 1000th surgery. The goal of this startup is to lower the out-of-pocket expenses for self-insured businesses to cover the healthcare costs of their employees. There is an enormous amount of room for entrepreneurs to enter the healthcare arena with novel business models.
- Food/Beverage/Agriculture: American dietary habits are changing very rapidly in many places. The rise of craft brewing companies and more recent rise of craft distilleries and other locally-grown, organic food sources are only just the beginning of this trend as people start to remember that food can be healthy and tasty at the same time. At the same time, the ways in which this food is produced and served is changing dramatically. Companies like Eatsa in San Francisco are pioneering new ways to “mass customize” healthy dishes rapidly for consumers. While I am much less enthusiastic about many of the on-demand delivery services that have emerged in this space (it is really difficult to manage a complex distribution system cost effectively), I think we will continue to see significant changes in this space and consumer demand continues to shift away from fast food and even fast casual (e.g., Chipotle, Noodles & Company, etc.) towards novel, new distribution and food production systems.
- Got to mention tech – especially machine learning and wearable computing. We have barely scratched the surface in regards to how these converging technological trends are going to shape our lives. Smart, adaptive learning software platforms have the potential of revolutionizing just about every industry (even as a College Professor, perhaps my future students will be using a tutor-bot to help them learn how to project future cashflows?). Wearable computing and perhaps virtual/augmented reality are going to transform our lives as the virtual and physical world become ever more intertwined. This trend encompasses much more than the Apple Watch or the Oculus Rift VR Goggles. Mobile smartphones have completely changed many industries over the past decade but interfacing with a tiny screen on a mobile device is still a bit awkward in many settings (or even dangerous while driving). The more we can track and embed virtual data and information into our daily lives as we go about our business, perhaps we can improve decision making and our overall experiences in the world. New products, services, and business models that learn to erase this barrier between the physical and virtual worlds will completely re-shape humanity. This is not hyperbole.
How important is the city an entrepreneur picks to start a new company? Very important. Houston is the best, Honolulu the worst. What are some of the biggest mistakes entrepreneurs make? Setting a high goal that cannot be reached. Besides technology, what other sector is ripe for disruption by entrepreneurs? What is the next big thing? The government regulation is often disrupting. The next big thing will be internet banking so that people can use the net to avoid the state control. What is the best source of funding for new companies? The three Fs: friends, family and fools. What is the most effective way state and local authorities can stimulate entrepreneurship and new business development?
- Reduce taxes and regulations.
- Give people more freedom.
What tips would you offer an aspiring entrepreneur? Passion is a key ingredient but must be accompanied by three other vital ingredients: customer focus, effective execution, and tenacity despite setbacks. Relentless trial and error and bouncing back while learning from mistakes is a definite component to success! How important is the city an entrepreneur picks to start a new company? There are so many factors that must be considered when selecting location. I would make sure to evaluate whether there was adequate infrastructure and customer demand. What are some of the biggest mistakes entrepreneurs make? Poor cash flow management, ignoring metrics, lack of product focus, needless inventory, failure to connect with customers, and committing to sales orders without adequate staff or resources to fulfill demand. Besides technology, what other sector is ripe for disruption by entrepreneurs? What is the next big thing? Anything based on the sharing economy and infrastructure created by Uber and AirBNB. What is the best source of funding for new companies? Crowdfunding has democratized the allocation of funding for new start-ups and small players. What is the most effective way state and local authorities can stimulate entrepreneurship and new business development? Provide support in terms of tax breaks, free consulting/educational opportunities, targeted funding, minimal regulations, etc. Michael Schirmer Chair and Associate Professor of Business at Peirce College
What tips would you offer an aspiring entrepreneur?
- Be passionate about your pursuit but do not let that love blind you. Continually look for ways to improve your value proposition and how what you are selling offers a solution to your customers’ problems and helps meets their needs.
- Know your market. Too many entrepreneurs fall short when conducting market research, especially when it comes to knowing the competition. Go back to the drawing board if you believe you have little or no competition. Your customers make choices every day when selecting what products and services to purchase. Choosing not to buy and choosing something from a completely different set of competitors – e.g., a movie ticket instead of a restaurant meal – are two considerations that entrepreneurs too often overlook when attempting to understand the depth and breadth of their direct and indirect competition.
- Focus on the cash flow. Too many small businesses fail due to an insufficient inflow of cash to sustain the business. Cash flow is generated from operations (via revenue from sales of products and services), from investing (via purchases and sales of assets), and from financing (via internal and external resources). For long term viability of a venture, an entrepreneur needs to generate a positive cash flow primarily from operations. It is critical for an entrepreneur to have an understanding of how and from where cash is flowing in, as well as how and to where cash is flowing out.
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